Privacy Policy

Privacy Policy

Last updated: 30 May 2026

M14 Valeters respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store and protect your information when you visit our website, contact us, make an enquiry, book a service, or use our valeting and detailing services.

This policy applies to m14valeters.co.uk and any personal information provided to M14 Valeters through our website, contact forms, phone, email, social media, booking enquiries, or in person.

1. Who we are

M14 Valeters provides mobile car valeting, detailing, upholstery cleaning, paint protection and related vehicle care services in Manchester and surrounding areas.

  • Business name: M14 Valeters
  • Website: m14valeters.co.uk
  • Contact email: enquiries@m14valeters.co.uk
  • Phone number: 07440 151 765
  • Service area: Manchester and surrounding areas

For the purposes of UK data protection law, M14 Valeters is the data controller of the personal information we collect and use.

2. Information we collect

We may collect personal information you provide when you contact us, request a quote, make a booking, or fill in a form on our website.

Information you provide to us

  • Your name
  • Phone number
  • Email address
  • Address or service location
  • Vehicle details, such as make, model, condition, and photos of the vehicle
  • Details of the service you are interested in
  • Messages, enquiries, booking notes and communication history
  • Payment or invoice-related information

Information collected automatically

  • IP address
  • Browser type and device information
  • Pages visited
  • Time spent on the website
  • How you found our website

This may be collected through cookies, analytics tools or similar technologies.

Contact forms

Our website uses Formspree to process contact form submissions. When you submit a form on our website, the information you provide may be transmitted to and processed by Formspree so that your enquiry can be delivered to us. Formspree may process this information in accordance with its own terms and privacy policy.

Photos and videos

We may take or receive photos and videos of vehicles before, during or after a service.

We will not intentionally publish identifiable personal information, such as your face, home address or other private details, without a suitable reason or your permission where required.

  • Assess the condition of the vehicle
  • Provide a quote
  • Record completed work
  • Handle customer queries or disputes
  • Create before-and-after content for marketing, where appropriate

3. How we use your information

We use your personal information to:

  • Respond to enquiries
  • Provide quotes
  • Arrange and manage bookings
  • Carry out valeting, detailing and vehicle care services
  • Contact you about your booking or service
  • Send invoices, receipts or payment information
  • Keep records of services provided
  • Improve our website, services and customer experience
  • Request feedback or reviews
  • Handle complaints, disputes or service issues
  • Comply with legal, tax and accounting obligations
  • Protect our business from fraud, misuse or unpaid services

We do not sell your personal information.

4. Our lawful basis for using your information

Under UK data protection law, we must have a lawful basis for using your personal information. Depending on the situation, we may rely on contract, legitimate interests, legal obligation, or consent.

We use your information where it is necessary to provide a quote, arrange a booking, complete a service, or manage our relationship with you.

We may use your information where it is reasonably necessary for our business, such as responding to enquiries, keeping service records, improving our website, preventing fraud, handling complaints, and requesting reviews.

We may use and keep certain information where required for tax, accounting, legal or regulatory purposes.

We may rely on your consent for certain marketing activities, optional cookies, or where we ask for permission to use specific photos, videos or testimonials in a way that identifies you. You can withdraw consent at any time by contacting us.

5. Marketing and reviews

We may contact previous or existing customers to ask for feedback or a review, where appropriate.

We will only send direct marketing messages where we have a lawful basis to do so. You can ask us to stop sending marketing or review-request messages at any time by contacting us.

If you leave a public review on Google, Facebook, Instagram or another platform, that review will be handled according to that platform's own privacy policy. We may reply to public reviews or display reviews on our website or marketing materials.

6. Who we share your information with

We may share your information with trusted third parties where necessary to run our business, including:

  • Formspree, which processes website contact form submissions
  • Website hosting providers
  • Email providers
  • Booking, CRM or customer management tools
  • Payment processors
  • Accountants or bookkeeping providers
  • Analytics providers
  • Review platforms
  • IT support or website maintenance providers
  • Legal, insurance or professional advisers
  • Law enforcement or regulators where required by law

We only share information where necessary and expect service providers to handle your information securely.

7. Payments

If you pay online or through a third-party payment provider, your payment may be processed by that provider. We do not usually store full card details ourselves.

Payment providers may process your information under their own privacy policies.

8. Cookies and website analytics

Our website may use cookies and similar technologies to make the website work properly, understand how visitors use the website, improve performance and user experience, and measure enquiries, traffic or advertising performance.

Some cookies are essential for the website to function. Others, such as analytics or advertising cookies, may require your consent depending on how they are used.

You can control cookies through your browser settings and, where available, through our website cookie banner or settings.

9. How long we keep your information

We only keep your personal information for as long as necessary. Typical retention periods may include:

  • Enquiry details: for a reasonable period after the enquiry, unless you become a customer
  • Booking and service records: for as long as needed for customer service, business records, legal or tax purposes
  • Invoice and payment records: usually up to 6 years for tax and accounting purposes
  • Photos and videos: for as long as needed for service records, evidence of work, marketing use, or until no longer required
  • Website analytics data: according to the settings of the analytics provider

We may keep information for longer if needed to resolve a dispute, comply with the law, or protect our legal rights.

10. How we protect your information

We take reasonable steps to protect your personal information from loss, misuse, unauthorised access, disclosure or alteration.

This may include password protection, secure systems, restricted access, careful handling of customer records, and using reputable service providers.

However, no website, email system or online service can be guaranteed to be completely secure.

11. Your data protection rights

Under UK data protection law, you have rights over your personal information. These may include the right to:

  • Ask for a copy of the personal information we hold about you
  • Ask us to correct inaccurate or incomplete information
  • Ask us to delete your information in certain circumstances
  • Ask us to restrict how we use your information
  • Object to certain uses of your information
  • Withdraw consent where we rely on consent
  • Ask for your information to be transferred where applicable
  • Complain to the Information Commissioner's Office

To exercise your rights, contact us using the details in this policy.

12. Complaints

If you have any concerns about how we use your personal information, please contact us first so we can try to resolve the issue.

You also have the right to complain to the UK Information Commissioner's Office, which is the UK regulator for data protection. Website: ico.org.uk

13. Links to other websites

Our website may contain links to other websites, including social media pages, payment platforms, review platforms or partner websites.

We are not responsible for the privacy practices or content of other websites. You should read their privacy policies before providing personal information.

14. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated Last updated date.

15. Contact us

For questions about this Privacy Policy or how we handle your personal information, contact:

  • M14 Valeters
  • Email: enquiries@m14valeters.co.uk
  • Phone: 07440 151 765
  • Website: m14valeters.co.uk